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Introducing Web 2.0

Moreover improvements were being incorporated as fast as they could be conceived. ‘The design they’ve come up with… changed 10 times before they delivered… We’re inventing and creating at critical path… I’ve got guys trying to release things before they are actually invented.’ (Rauch, 2008)

In the fast-paced commercial environment, taking risks and launching before being fully prepared are often mandatory. However, this is not to say that there is no preparation, no planning, and most importantly no expertise upon which the first two are built. Much creativity and a number of hours precede any product release. Even though library service development can progress at a relatively more leisurely pace, the commitment to preparation ...

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