13 SEVEN QUESTIONS TO IDENTIFY YOUR BEST BUYERS
“You can spend your precious energy beating down closed doors, or you can choose the doors that open when you knock.”
—DR. RICHARD CARLSON
A critical part of building your Marketing Language Bank is to deeply understand your best buyers. This is vital because, after all, the whole purpose of your Marketing Language Bank is to help you speak prospect language about prospect problems.
Another way to put this: Market your products, services, ideas, and VALUE to people who are already listening. Use the following space to describe the typical characteristics of people who are already listening in your ...
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