ALLOWING YOUR PRODUCTS TO BE THE “STAR”
When you have a “cool” product, you may just decide to let it be the star of the show. iRobot was founded in 1990 when Massachusetts Institute of Technology roboticists Colin Angle and Helen Greiner teamed up with their professor, Dr. Rodney Brooks, with the vision of making practical robots a reality.
In 2009, the company generated more than $298 million in revenue and employed more than 500 of the robot industry’s top professionals, including mechanical, electrical, and software engineers and related support staff. iRobot stock trades on the Nasdaq Stock Market under the ticker symbol IRBT.
“I think the robots do a better job social networking than I do,” says Angle. “Roomba has a Facebook page and 2,000 ...
Get Discover Your CEO Brand: Secrets to Embracing and Maximizing Your Unique Value as a Leader now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
