IS NOW THE RIGHT TIME?
Feedback from blogs and Twitter can be more potent than marketing studies that cost you a fortune. It can give you direct access to your customers and why they are or are not happy. So, now is the right time if you want to get some valuable market research and you’ve determined that blogging is a fit with your brand. Perhaps you’d like to use your blog as a research tool. Perhaps you want to establish thought leadership. Perhaps you have a book you want to promote to build your brand. Maybe blogging is a way to make a more direct connection with your customers.
Make an informed decision. Bring together a team of knowledgeable people to talk about your social strategy. Think about who you want to reach, what you want to ...
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