Discover Your CEO Brand: Secrets to Embracing and Maximizing Your Unique Value as a Leader

Acknowledgments

MANY PEOPLE HAVE HELPED SHAPE my understanding of the importance of the leader’s brand. Others have supported me while I’ve been building a business, writing a book, and living a life. I’m deeply grateful to my husband, Drew Yanno, and daughter, Meghan McGrath. I also owe a debt of gratitude to the president of our company, Dave Casullo, and Dave’s family for the sacrifices they make every day. This gratitude extends to the rest of our team: Maura Waxwood, Hazel Watkinson, Jay Ryan, Craig Bentley, Sarah Woods, Margery Myers, Paula Lyons, Joe Panepinto, and Shellie Dunlap for making it happen every day.

Thanks to my editor, Donya Dickerson, who has been my guide through all three books at McGraw-Hill, as well as some dear friends ...