16
Getting Your Name Out There
In This Chapter
Building a brand
Using social media and a personal website
Getting business through referrals
Connecting with vendors in your field
Publishing your work
Starting your own business can be incredibly rewarding, and for many photographers, stepping out on their own is a dream come true. But after they acquire their gear and establish their businesses legally, often the next question wedding photographers ask is, “How do I get my business noticed?”
Getting your name out there is probably the toughest part about getting a business started. Thankfully, with the right mixture of creativity, know-how, and perseverance, you can spread the word about your wedding photography services and begin to bring in new clients. In this chapter I tell you several tried-and-true methods for bringing attention to your business so you can pick and choose what ...