CHAPTER 17

Alternate Reality Games (ARGs)

In the ARGs thus far produced, what techniques have proven to be most successful?

Why have some ARGs not done well?

What are some of the unusual elements that have found their way into ARGs?

How important is narrative in ARGs, and what kinds of stories do these works generally contain?

SMUDGING THE BOUNDARY BETWEEN REAL LIFE AND FICTION

In three cities across the United States, dozens of people take part in stormy rallies opposing the emancipation of robots. The protests are real, although they pertain to issues set in the future, in the year 2142, not in 2001, when the rallies actually take place. At about the same time, a young girl sends a moving email to her friends, mourning the death of her grandmother, ...

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