DIGITAL PRODUCT MANAGEMENT

Design websites and mobile apps that exceed expectations

Kristofer Layon

New Riderswww.newriders.com

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New Riders is an imprint of Peachpit, a division of Pearson Education.

Copyright © 2014 by Kristofer Layon

Project Editor: Michael J. NolanDevelopment Editor: Margaret Anderson/StellarvisionsProduction Editor: Maureen Forys, Happenstance Type-O-RamaCopy Editor: Gretchen DykstraIndexer: Joy Dean LeeProofreader: Jennifer NeedhamCover Designer: Aren StraigerIllustrator: Adam TurmanInterior Designer: Maureen Forys, Happenstance Type-O-RamaCompositor: Happenstance Type-O-Rama

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