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Digital Arts and Entertainment

Book Description

In today’s interconnected society, media, including news, entertainment, and social networking, has increasingly shifted to an online, ubiquitous format. Artists and audiences will achieve the greatest successes by utilizing these new digital tools. Digital Arts and Entertainment: Concepts, Methodologies, Tools, and Applications examines the latest research and findings in electronic media, evaluating the staying power of this increasingly popular paradigm along with best practices for those engaged in the field. With chapters on topics ranging from an introduction to online entertainment to the latest advances in digital media, this impressive three-volume reference source will be important to researchers, practitioners, developers, and students of the digital arts.

Table of Contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Editorial Advisory Board and List of Reviewers
    1. Editor-in-Chief
    2. Associate Editors
    3. Editorial Advisory Board
  5. Preface
  6. Section 1: Fundamental Concepts and Theories
    1. Chapter 1: Digital Rhetoric and Globalization
      1. ABSTRACT
      2. INTRODUCTION: AN OVERVIEW OF DIGITAL RHETORIC, KEY TERMS AND SCHOLARS
      3. A HISTORY OF DIGITAL RHETORIC
      4. DIGITAL MEDIA AND COMPUTATION AS OBJECTS OF STUDY IN DIGITAL RHETORIC: WHAT WE TALK ABOUT WHEN WE TALK ABOUT DIGITAL RHETORIC
      5. MEDIATION: COMPUTER-MEDIATED COMMUNICATION AND DIGITAL RHETORIC
      6. HOW ACTIVITY THEORY FACILITATES THE STUDY OF DIGITAL RHETORIC
      7. HOW MULTIMODALITY, GLOBALIZATION AND INTERCULTURAL THEORIES FACILITATE DIGITAL RHETORIC
      8. CONVERGENCE: A HISTORY OF THE TERM
      9. CONVERGENCE AS A CONTINUUM MODEL FOR DIGITAL RHETORICAL CONTEXTS
      10. CONCLUSION
      11. ACKNOWLEDGMENT
      12. REFERENCES
      13. KEY TERMS AND DEFINITIONS
    2. Chapter 2: A Review of Tools for Overcoming the Challenge of Monitoring of Social Media
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. TOOLS TO MONITOR SOCIAL MEDIA AND GENERATE ENGAGEMENT
      5. DISCUSSION AND CONCLUSION
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
    3. Chapter 3: Need for Dynamicity in Social Networking Sites
      1. ABSTRACT
      2. INTRODUCTION
      3. WHAT IS A SOCIAL MEDIA NETWORKING SITE (SMNS)?
      4. DYNAMICITY IN SOCIAL NETWORKING ENVIRONMENT
      5. APPLICATIONS OF SOCIAL MEDIA NETWORING SITES (SMNSS)
      6. WHO ARE USING SOCIAL MEDIA NETWORKING SITES (SMNSS)?
      7. SOCIAL MEDIA ASSOCIATED WITH NETWORKING
      8. FUNCTIONALITY AND DESIGN ISSUES OF SMNSS
      9. DESIGN AND IMPLEMENTATION OF SMNS
      10. EVOLUTION OF SOCIAL MEDIA NETWORKING SITE (SMNSS)
      11. PROBLEMS AND CHALLENGES ASSOCIATED WITH SOCIAL MEDIA AND NETWORKING
      12. PRIVACY ISSUES AND CONCERNS WITH SOCIAL MEDIA NETWORKING SITES
      13. BLOG PUBLISHING SERVICES (BLOGGER)
      14. DATA MINING OF SOCIAL MEDIA AND NETWORKING
      15. WHY DATA MINING BIG DATA IN SOCIAL NETWORKING?
      16. CONCLUSION AND FUTURE WORK
      17. REFERENCES
    4. Chapter 4: Social Media Activities
      1. ABSTRACT
      2. INTRODUCTION
      3. SOCIAL MEDIA AND USER-GENERATED CONTENT
      4. CONCEPTUALIZING SOCIAL MEDIA ACTIVITIES BASED ON USER MOTIVES
      5. SOLUTIONS AND RECOMMENDATIONS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
      11. APPENDIX: DIARY
    5. Chapter 5: Building and Maintaining Relationships through Social Media
      1. ABSTRACT
      2. FOUNDATIONAL BUILDING BLOCKS
      3. DEVELOPMENT OF SOCIAL MEDIA
      4. BUILDING RELATIONSHIPS THROUGH SOCIAL MEDIA IN HIGHER ED CLASSROOMS
      5. COMMUNICATION AND COLLABORATION IN THE CLASSROOM AND BEYOND
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
    6. Chapter 6: Like, Share, Recommend
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. RESEARCH METHOD
      5. ACKNOWLEDGMENT
      6. REFERENCES
      7. APPENDIX
    7. Chapter 7: Putting Me in Media
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND: THE ROSEBUD INSTITUTE AND THE EVOLUTION OF THE EPORTFOLIO
      4. MEDIA: CREATING OR RECREATING OUR DIGITAL SELVES
      5. THE ROSEBUD INSTITUTE APPROACH
      6. THE ISSUES AT HAND
      7. LOOKING FORWARD
      8. CONCLUSION
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
    8. Chapter 8: Peer-to-Peer Video Streaming
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. PEER-TO-PEER VIDEO STREAMING
      5. RESEARCH CHALLENGES, STANDARDIZATION EFFORTS AND RELEVANT PROJECTS ON P2P VIDEO STREAMING
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
    9. Chapter 9: Digital Rights Management
      1. ABSTRACT
      2. INTRODUCTION
      3. DRM OVERVIEW
      4. DRM HISTORY
      5. DRM FUNDAMENTAL PRINCIPLE
      6. DRM SYSTEM ENTITIES
      7. DRM SYSTEM COMPONENTS
      8. HOW A DRM SYSTEM WORKS
      9. EXISTING DRM SYSTEMS
      10. OPEN ISSUES IN CURRENT DRM SYSTEMS TO SUPPORT E-COMMERCE
      11. CONCLUSION
      12. REFERENCES
      13. ENDNOTES
    10. Chapter 10: Copyright and Licensing Essentials for Librarians and Copyright Owners in the Digital Age
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. FUTURE RESEARCH DIRECTIONS
      5. CONCLUSION
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
    11. Chapter 11: Persuasive Games as Social Action Agents
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND AND INFLUENCES
      4. DEFINING PERSUASIVE GAMES THROUGH THEORY
      5. CHALLENGES FACING PERSUASIVE GAMES
      6. IMPLICATIONS FOR RESEARCH, POLICY, AND PRACTICE
      7. REFERENCES
    12. Chapter 12: Articulations and Rearticulations
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND: THE MEDIA LANDSCAPE IN RWANDA
      4. INTERNATIONAL MEDIA ASSISTANCE IN RWANDA
      5. MEDIA STRENGTHENING IN RWANDA: IREX, USAID, AND UNESCO
      6. INTERTEXTUALITY
      7. ARTICULATION AND REARTICULATION: NODAL POINTS AND ANTAGONISMS
      8. GENRE
      9. CONCLUSION
      10. REFERENCES
      11. ENDNOTES
    13. Chapter 13: Re-Evaluation of Nepali Media, Social Networking Spaces, and Democratic Practices in Media
      1. ABSTRACT
      2. INTRODUCTION
      3. HEGEMONIC CLASS HIERARCHIES AND MEDIA BIAS
      4. IDEOLOGICAL INCLINATION AND MEDIA PREJUDICE
      5. THE IMPACT OF INTERNET ON MAINSTREAM MEDIA
      6. OTHER-ING TENDENCIES IN MAINSTREAM MEDIA AND EMIC INTERACTIONS IN SOCIAL NETWORKING SITES
      7. NKCs AS A SOURCE OF INFORMATION IN NEPALI MEDIA
      8. AN NKS AS A COLLECTIVE VOICE AND CORRECTIVE POWER
      9. NEPALI MAINSTREAM MEDIA AND NKCs: MEDIA CONVERGENCE, DECLINE OF MEDIA CONTENT, AND PROPAGATION OF POLITICAL AND GOVERNMENT ISSUES
      10. SOCIAL NETWORKING SITES AS AN ALTERNATIVE MEDIA
      11. CONCLUSION AND FUTURE DIRECTION
      12. REFERENCES
      13. KEY TERMS AND DEFINITIONS
  7. Section 2: Development and Design Methodologies
    1. Chapter 14: Critical Electronic Discourse Analysis
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. FOUNDATIONS FOR A NEW CRITICAL ELECTRONIC DISCOURSE ANALYSIS
      5. RECOMMENDATIONS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. ACKNOWLEDGMENT
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
    2. Chapter 15: Whose News Can You Trust?
      1. ABSTRACT
      2. INTRODUCTION
      3. DISCUSSION
      4. FURTHER APPLICATION
      5. CONCLUSION
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
    3. Chapter 16: Media-Education Convergence
      1. ABSTRACT
      2. INTRODUCTION
      3. MEDIA-EDUCATION CONVERGENCE AND TRANSMEDIA STORYTELLING
      4. THE REPRESENTATION OF KNOWLEDGE THROUGH FICTION
      5. EDUTAINMENT TECHNOLOGIES AND THE STUDENT-CENTERED APPROACH
      6. LEARNING AND EMOTION
      7. E-MODULE CASE STUDY: TMSE
      8. REFERENCES
    4. Chapter 17: Integrating Mobile Learning, Digital Storytelling and Social Media in Vocational Learning
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. METHODS AND DATA SOURCES
      5. RESULTS AND DISCUSSION
      6. SOLUTIONS AND RECOMMENDATIONS
      7. CONCLUSION AND FUTURE RESEARCH DIRECTIONS
      8. REFERENCES
      9. KEY TERMS AND DEFINITIONS
    5. Chapter 18: Traditional to Hybrid
      1. ABSTRACT
      2. INTRODUCTION
      3. WHY SOCIAL MEDIA
      4. STRATEGIES FOR HYBRID/ONLINE TEACHING WITH SOCIAL MEDIA TOOLS
      5. CHALLENGES OF SOCIAL MEDIA IN HYBRID/ONLINE LEARNING
      6. CONCLUSION
      7. REFERENCES
    6. Chapter 19: The AIDLET Model
      1. ABSTRACT
      2. INTRODUCTION
      3. THE POTENTIAL OF GAMES IN LEARNING
      4. THE AIDLET MODEL
      5. DISCUSSION AND RECOMMENDATIONS
      6. CONCLUSION
      7. ACKNOWLEDGMENT
      8. REFERENCES
      9. ENDNOTES
    7. Chapter 20: Behind the Scenes
      1. ABSTRACT
      2. INTRODUCTION
      3. APPROVAL PLANS: WHERE DID THEY COME FROM AND WHY ARE THEY NEEDED?
      4. THE APPROVAL PROCESS: VENDOR SUGGESTED, LIBRARY APPROVED
      5. THE APPROVAL PROFILE: RULES, RULES, RULES
      6. THE PROFILE SET-UP AND REVIEW SESSION: WHAT TO EXPECT
      7. THE FUTURE OF APPROVALS: INCORPORATING E-BOOKS
      8. LETTING PATRONS SELECT
      9. FUTURE DIRECTIONS
      10. CONCLUSION
      11. REFERENCES
      12. KEY TERMS AND DEFINITIONS
    8. Chapter 21: Access Control Models for Online Social Networks
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND AND PRELIMINARY NOTIONS
      4. ACCESS CONTROL IN ONLINE SOCIAL NETWORKS
      5. DISTRIBUTED ACCESS CONTROL FOR OSNS
      6. ACCESS CONTROL MODELS FOR EXISTING OSNS
      7. OPEN PROBLEMS AND FUTURE RESEARCH DIRECTIONS
      8. CONCLUSION
      9. ACKNOWLEDGMENT
      10. REFERENCES
      11. ADDITIONAL READING
      12. KEY TERMS AND DEFINITIONS
    9. Chapter 22: Multichannel Modality in Displaying Information
      1. ABSTRACT
      2. INTRODUCTION
      3. DIGITAL TERRESTRIAL TELEVISION SERVICES
      4. AUDIO VIDEO
      5. CONCLUSION
      6. REFERENCES
    10. Chapter 23: Third Party Multimedia Streaming Control with Guaranteed Quality of Service in Evolved Packet System
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. FUNCTIONAL ARCHITECTURE FOR THIRD PARTY CONTROL IN EPS
      4. 3. FUNCTIONAL MAPPING OF WEB SERVICES INTERFACES ONTO CONTROL PROTOCOLS IN EPS
      5. 4. SESSION STATE MODELS
      6. 5. AN APPROACH TO FORMAL VERIFICATION OF PARLAY X GATEWAY
      7. 6. USE CASES
      8. 7. CONCLUSION
      9. REFERENCES
    11. Chapter 24: Protocol Interactions among User Agents, Application Servers, and Media Servers
      1. ABSTRACT
      2. INTRODUCTION
      3. CONTEXT AND MOTIVATION
      4. CONTROLLING A REMOTE MEDIA SERVER: ARCHITECTURE AND PROTOCOLS
      5. SCENARIOS OF INTERACTION
      6. CONCLUSION AND FUTURE WORK
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
      10. APPENDIX A: THE IP MULTIMEDIA SUBSYSTEM
      11. APPENDIX B: SIP – SESSION INITIATION PROTOCOL
      12. APPENDIX C: BFCP – BINARY FLOOR CONTROL PROTOCOL
    12. Chapter 25: Adoption of Online Social Media Innovation
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. BACKGROUND AND SIGNIFICANCE OF THE STUDY
      4. 3. OBJECTIVES OF THE STUDY
      5. 4. THE ONLINE SOCIAL MEDIA (OSM) USERS
      6. 5. INNOVATIONS WITH THE ONLINE SOCIAL MEDIA (OSM): NATURE, TYPES AND MAGNITUDES
      7. 6. ADOPTION OF INNOVATION IN ONLINE SOCIAL MEDIA (OSM): A PROLIFERATION OF ROGERS’S WORK
      8. 7. IMPLICATIONS AND CONCLUSION
      9. REFERENCES
      10. ENDNOTES
    13. Chapter 26: Augmenting Analytical CRM Strategies with Social BI
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. RELATED WORK
      4. 3. DESIGN OF A MULTIDIMENSIONAL DATA MODEL FOR SOCIAL BI
      5. 4. DEMONSTRATION
      6. 5. PROPOSING A RESEARCH AGENDA FOR SOCIAL BI
      7. 6. CONCLUSION
      8. ACKNOWLEDGMENT
      9. REFERENCES
      10. ENDNOTES
    14. Chapter 27: Analyzing the Digital License Reselling Problem and Its Impact on E-Commerce
      1. ABSTRACT
      2. INTRODUCTION
      3. WHAT IS DRM?
      4. THE LICENSE RESELLING PROBLEM IN DRM SYSTEMS
      5. CURRENT LICENSE RESELLING SOLUTIONS
      6. FULL-TRUSTED HARDWARE-BASED SOLUTIONS
      7. PARTIAL - TRUSTED HARDWARE-BASED SOLUTION
      8. NON-TRUSTED HARDWARE-BASED SOLUTION
      9. WHAT IS MISSING?
      10. LICENSE RESELLING FRAMEWORK
      11. IMPACT OF SUPPORTING LICENSE RESELLING ON E-COMMERCE
      12. FUTURE RESEARCH DIRECTION
      13. CONCLUSION AND LIMITATION
      14. REFERENCES
      15. KEY TERMS AND DEFINITIONS
      16. ENDNOTES
    15. Chapter 28: Analytics and Performance Measurement Frameworks for Social Customer Relationship Management
      1. ABSTRACT
      2. INTRODUCTION
      3. SCRM ANALYTICS
      4. SCRM PERFORMANCE MEASUREMENT FRAMEWORKS
      5. EVOLVING THE CRM ARCHITECTURE
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
  8. Section 3: Utilization and Application
    1. Chapter 29: Social Media Marketing In Emerging Economies
      1. ABSTRACT
      2. INTRODUCTION
      3. SOCIAL MEDIA IN INDIA
      4. METHOD
      5. CASE STUDIES
      6. DISCUSSION
      7. CONCLUSION AND FUTURE RESEARCH
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
    2. Chapter 30: Consumers as “Integrators” of Marketing Communications
      1. ABSTRACT
      2. INTRODUCTION
      3. COMPANY BACKGROUND
      4. LITERATURE REVIEW
      5. RESEARCH METHODOLOGY
      6. RESEARCH FINDINGS
      7. MANAGERIAL IMPLICATIONS
      8. LIMITATIONS AND FUTURE RESEARCH
      9. CONCLUDING REMARKS
      10. REFERENCES
      11. ENDNOTES
    3. Chapter 31: Digital Resources and Approaches Adopted by User-Centred Museums
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. WHAT CHALLENGES? WHAT FUTURE?
      4. 3. WHAT VISITORS FOR WHICH MUSEUMS?
      5. 4. INTERNET AND SOCIAL MEDIA
      6. 5. THE MUSEUM AS KNOWLEDGE SYSTEM
      7. 6. MUSEUMS, SOCIAL MEDIA, AND DIGITAL STRATEGY
      8. CONCLUSION
      9. REFERENCES
      10. KEY TERMS AND DEFINITIONS
      11. ENDNOTES
    4. Chapter 32: Insights into Social Media and Online Digital Music
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. DATA ANALYSIS AND FINDINGS
      5. DOES SOCIAL MEDIA REALLY MATTER?
      6. MANAGERIAL IMPLICATIONS AND RECOMMENDATIONS
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. APPENDIX
    5. Chapter 33: Stepping into the (Social Media) Game
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. METHOD
      5. RESULTS AND INTERPRETATION
      6. DISCUSSION
      7. FUTURE RESEARCH DIRECTIONS
      8. CONCLUSION
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
    6. Chapter 34: Social Networking in Education
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. SOCIAL LEARNING
      4. 3. MOBILE TECHNOLOGY AND SOCIAL NETWORKS
      5. 4. RISKS TO STUDENTS
      6. 5. MEDIA LITERACY AND THE WAY FORWARD
      7. 6. CONCLUSION
      8. REFERENCES
    7. Chapter 35: Social Network Integration in Document Summarization
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. CHALLENGES IN SOCIAL MEDIA TEXT
      4. 3. SOCIAL MEDIA SUMMARIZATION APPROACHES
      5. 4. EVALUATION
      6. 5. CONCLUSION AND FUTURE PROSPECTS
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
    8. Chapter 36: How Social Media Tools are Used in Research
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. THE USE OF SOCIAL MEDIA BY RESEARCHERS: THE CASE OF ISCAP (PORTUGAL)
      5. CONCLUSION
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
    9. Chapter 37: Social Media and other Web 2.0 Technologies as Communication Channels in a Cross-Cultural, Web-Based Professional Communication Project
      1. ABSTRACT
      2. INTRODUCTION
      3. SOCIAL MEDIA AND CROSS-CULTURAL WEB-BASED LEARNING
      4. SOCIAL MEDIA AS ARTICULATORS OF ONLINE COMMUNICATION CHANNELS
      5. CROSS-NATIONAL WEB-BASED LEARNING
      6. SOCIAL MEDIA’S POTENTIAL TO INFLUENCE TEACHING AND LEARNING
      7. THE US-UKRAINE CROSS NATIONAL WEB-BASED TEACHING PROJECT
      8. DISCUSSION
      9. FUTURE RESEARCH DIRECTIONS
      10. CONCLUSION
      11. REFERENCES
      12. ADDITIONAL READING
      13. KEY TERMS AND DEFINITIONS
    10. Chapter 38: Communities of Communication
      1. ABSTRACT
      2. INTRODUCTION
      3. THE PROBLEM
      4. THE POSSIBLE SOLUTION
      5. RECOMMENDATIONS
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
    11. Chapter 39: Connecting Real and Virtual Neighbors
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. THE “GOING HOME” BLOG: CONNECTING RESIDENTS IN A VIRTUAL NEIGHBORHOOD
      5. DISCUSSION AND CONCLUSION
      6. REFERENCES
      7. ENDNOTES
    12. Chapter 40: ICT as an Engine for Community Participation
      1. ABSTRACT
      2. INTRODUCTION
      3. ICT AND COMMUNITY PARTICIPATION
      4. FINDINGS AND DISCUSSION
      5. CHALLENGES FACING COMMUNITY PARTICIPATION
      6. CONCLUSION
      7. ACKNOWLEDGMENT
      8. REFERENCES
    13. Chapter 41: New Media and the Changing Public Sphere in Uganda
      1. ABSTRACT
      2. INTRODUCTION
      3. UGANDA’S COMMUNICATIVE SPACE
      4. BROADCASTING
      5. THE PRESS
      6. NEW MEDIA
      7. THE LEGAL FRAMEWORK AND THE FUTURE OF NEW MEDIA
      8. THE EMERGENCE OF NEW MEDIA IN UGANDA
      9. SOCIAL NETWORKING STILL IN THE INFANCY STATE
      10. RIOTS AND PROTESTS: NEW MEDIA IN UGANDA COMES OF AGE
      11. UGANDAN NEW MEDIASCAPE: A NEW PUBLIC SPHERE OR A CASE OF NEW WINE IN OLD BOTTLES?
      12. CONCLUSION
      13. REFERENCES
      14. ENDNOTES
    14. Chapter 42: Rethinking the Democratization Role of Online Media
      1. ABSTRACT
      2. INTRODUCTION
      3. THE MEDIA CONTEXT AND DEMOCRATIZATION STRUGGLES SINCE INDEPENDENCE
      4. INFORMATION AND COMMUNICATION TECHNOLOGY (ICT) CONTEXT
      5. MEDIA AND DEMOCRACY NEXUS: A CONCEPTUAL FRAMEWORK
      6. ONLINE MEDIA: ‘ALTERNATIVE PUBLIC SPHERES’ OR PRIVATE SPHERES?
      7. ONLINE MEDIA CONSUMPTION HABITS AND PATTERNS
      8. PARTICIPATION IN ONLINE FORUMS AND COLUMNS
      9. ONLINE PUBLICATIONS AND DEMOCRATIZATION
      10. ETHICAL CHALLENGES AND IMPLICATIONS FOR DEMOCRACY
      11. CONCLUDING REMARKS
      12. REFERENCES
  9. Section 4: Organizational and Social Implications
    1. Chapter 43: Strong Value Proposition through Social Media Tools
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. SOCIAL MEDIA: AN OVERVIEW
      5. CONCLUSION
      6. REFERENCES
    2. Chapter 44: Nigeria's Core Values and the Use of Social Media to Promote Cultural Values
      1. ABSTRACT
      2. INTRODUCTION
      3. OBJECTIVES OF THE STUDY
      4. RESEARCH QUESTIONS
      5. THEORETICAL FRAMEWORK
      6. REVIEW OF RELATED LITERATURE
      7. METHODOLOGY
      8. DISCUSSION OF FINDINGS
      9. SUMMARY
      10. RECOMMENDATIONS
      11. REFERENCES
    3. Chapter 45: The Spaces between Us
      1. ABSTRACT
      2. INTRODUCTION
      3. GENDER AND SOCIAL MEDIA
      4. ONLINE CULTURE WARS
      5. GOVERNMENT MONITORING
      6. CONCLUSION
      7. REFERENCES
      8. KEY TERMS AND DEFINITIONS
    4. Chapter 46: “Katie's Swiss Trip”
      1. ABSTRACT
      2. INTRODUCTION
      3. EVENTS FOR MEDIA ORGANIZATION
      4. DESCRIBING PHOTO-TAKING BEHAVIOUR
      5. PERSONAL EVENTS USE WHEN SHARING PHOTOS
      6. DISCUSSION
      7. CONCLUSION
      8. ACKNOWLEDGMENT
      9. REFERENCES
      10. ENDNOTES
    5. Chapter 47: The Empathy Paradox
      1. ABSTRACT
      2. INTRODUCTION
      3. PART I: INCREASING DISCONNECTION
      4. PART II: INCREASING CONNECTION
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
      7. ACKNOWLEDGMENT
      8. REFERENCES
      9. KEY TERMS AND DEFINITIONS
      10. ENDNOTES
    6. Chapter 48: Personality and Social Media Use
      1. ABSTRACT
      2. INTRODUCTION
      3. PREDICTORS OF SOCIAL MEDIA USE: WHO INTERACTS ON THE WEB
      4. EXPLORING PERSONALITY AND SOCIAL MEDIA WITH A NATIONAL SAMPLE
      5. RESULTS ON PERSONALITY AND SOCIAL MEDIA
      6. LOOKING DEEPER: PERSONALITY AND SPECIFIC SOCIAL MEDIA APPLICATIONS
      7. SATISFYING MOTIVATIONS: PERSONALITY AND USE OF SOCIAL MEDIA FOR POLITICAL PURPOSES
      8. CONCLUSION
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
    7. Chapter 49: Fostering Psychological Coherence
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. FOSTERING PSYCHOLOGICAL COHERENCE WITH ICTS
      5. FUTURE RESEARCH DIRECTIONS
      6. SUMMARY AND CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
    8. Chapter 50: Online Behavior of the Social Media Student
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. SOCIAL MEDIA IN ACADEMIA
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
      10. APPENDIX A
      11. APPENDIX B
    9. Chapter 51: Digital Rights Management and Corporate Hegemony
      1. ABSTRACT
      2. INTRODUCTION
      3. LEGAL ASPECTS OF DATA MINING
      4. METHOD
      5. DISCUSSION: CORPORATE INFLUENCE ON COPYRIGHT LAW
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
      11. ENDNOTES
    10. Chapter 52: Debunking Intermediary Censorship Framework in Social Media via a Content Retrieval and Classification Software
      1. ABSTRACT
      2. INTRODUCTION
      3. RESEARCH QUESTIONS
      4. APPROACHES AND CONTEXT OF INTERNET FILTERING
      5. CONTROVERSY OF INTERNET CENSORSHIP
      6. INTERNET CENSORSHIP IN THAILAND
      7. INFLUENCES TO INTERMEDIARY CENSORSHIP
      8. IMPACT OF INTERMEDIARY CENSORSHIP
      9. HOW TO COPE WITH PROBLEMATIC AND ILLEGAL CONTENT ON THE INTERNET
      10. RESEARCH FRAMEWORK
      11. MODEL OF INNOVATIVE RETRIEVAL SYSTEM (IRS)
      12. A CASE STUDY OF PANTIP.COM
      13. METHOD
      14. FINDINGS AND ANALYSIS
      15. DISCUSSION
      16. CONCLUSION
      17. LIMITATION
      18. RECOMMENDATION
      19. REFERENCES
    11. Chapter 53: Typical Innovative and Involvement Characteristics of Contributors to Consumer Generated Media
      1. ABSTRACT
      2. INTRODUCTION
      3. REVIEW OF PREVIOUS RESEARCH
      4. METHODOLOGY
      5. RESULTS
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
    12. Chapter 54: Building Marketing Relationships on Twitter
      1. ABSTRACT
      2. INTRODUCTION
      3. REVIEW OF LITERATURE
      4. METHOD
      5. RESULTS
      6. DISCUSSION
      7. REFERENCES
    13. Chapter 55: Effects of Consumers' Social Media Participation on Consumer Behavior
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. CONSUMERS’ SOCIAL MEDIA PARTICIPATION
      4. 3. FACTORS INFLUENCING CONSUMERS’ SOCIAL MEDIA PARTICIPATION
      5. 4. FIRM VALUE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
      6. 5. MODELING CONSUMERS’ SOCIAL MEDIA PARTICIPATION
      7. 6. MODELING FIRM VALUE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
      8. 7. EVIDENCE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION ON CONSUMER BEHAVIORS
      9. 8. FUTURE OF CONSUMERS’ SOCIAL MEDIA PARTICIPATION
      10. 9. CONCLUSION
      11. REFERENCES
      12. ADDITIONAL READING
      13. KEY TERMS AND DEFINITIONS
      14. ENDNOTES
    14. Chapter 56: Teaching Students about Online Professionalism
      1. ABSTRACT
      2. BACKGROUND
      3. TEACHING STUDENTS ABOUT PROFESSIONAL PRESENCES
      4. THE MAIN COMPONENTS OF A PROFESSIONAL PRESENCE
      5. PROMOTING SUCCESSFUL USE OF PROFESSIONAL PRESENCES
      6. THE CHALLENGES OF TEACHING PROFESSIONAL PRESENCES
      7. REFERENCES
    15. Chapter 57: Social Interactions and Automated Detection Tools in Cyberbullying
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND ON CYBERBULLYING
      4. AUTOMATED TOOLS TO DETECT CYBERBULLYING
      5. FUTURE RESEARCH DIRECTIONS IN DEVELOPING AUTOMATED TOOLS TO DETECT CYBERBULLYING
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
  10. Section 5: Critical Issues
    1. Chapter 58: Social Media Usage and Adoption
      1. ABSTRACT
      2. INTRODUCTION
      3. ANALYSIS
      4. DISCUSSION
      5. LIMITATIONS AND FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
      7. ACKNOWLEDGMENT
      8. REFERENCES
      9. ADDITIONAL READINGS
      10. KEY TERMS AND DEFINITIONS
      11. ENDNOTES
      12. APPENDIX A
      13. APPENDIX B
    2. Chapter 59: Online Engagement and Impact
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. LITERATURE REVIEW
      4. 3. METHODOLOGY
      5. 4. RESULTS
      6. 5. DISCUSSION
      7. 6. CONCLUSION
      8. REFERENCES
    3. Chapter 60: Pushing the Right Buttons?
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. FINDINGS AND ANALYSIS
      5. CONCLUSION AND RECOMMENDATIONS
      6. REFERENCES
    4. Chapter 61: Is Social Media Marketing Really Working?
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. METHODOLOGY
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
    5. Chapter 62: Historic Times v. Sullivan and Gertz v. Welch Supreme Court Decisions and Online Social Media Libel Law
      1. ABSTRACT
      2. INTRODUCTION
      3. REVIEW OF LITERATURE
      4. CONCLUSION
      5. REFERENCES
    6. Chapter 63: Ethical Challenges for User-Generated Content Publishing
      1. ABSTRACT
      2. INTRODUCTION
      3. THEORETICAL BACKGROUND
      4. FUTURE RESEARCH DIRECTIONS
      5. CONCLUSION
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
      9. ENDNOTES
    7. Chapter 64: Facebook and the Societal Aspects of Formal Learning
      1. ABSTRACT
      2. BACKGROUND
      3. INTRODUCTION
      4. THE CASE STUDY
      5. METHODOLOGY AND RATIONALE
      6. FINDINGS AND COMMENT
      7. DISCUSSION
      8. CONCLUSION
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
    8. Chapter 65: Students' Privacy Concerns on the Use of Social Media in Higher Education
      1. ABSTRACT
      2. INTRODUCTION
      3. STUDENTS AS YOUTH AND THEIR PLACEMENT WITHIN SOCIETY AND THE DIGITAL MEDIA LANDSCAPE
      4. THE IMPORTANCE OF LISTENING TO STUDENTS’ CONCERNS ON PRIVACY
      5. THE MEANING OF PRIVACY IN THE ERA OF MEDIATED COMMUNICATIONS
      6. COMMUNICATION PRIVACY MANAGEMENT THEORY
      7. METHOD
      8. RESULTS
      9. FUTURE RESEARCH DIRECTIONS
      10. CONCLUSION
      11. REFERENCES
      12. ADDITIONAL READING
      13. KEY TERMS AND DEFINITIONS
      14. ENDNOTE
    9. Chapter 66: Italian Undergraduates Join Facebook, but Keep a Critical Distance
      1. ABSTRACT
      2. INTRODUCTION
      3. STUDY BACKGROUND
      4. THE RESEARCH
      5. CONCLUSION
      6. REFERENCES
      7. ENDNOTES
    10. Chapter 67: Analyzing Blending Social and Mass Media Audiences through the Lens of Computer-Mediated Discourse
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. METHOD
      5. RESULTS
      6. DISCUSSION
      7. FUTURE RESEARCH DIRECTIONS
      8. CONCLUSION
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
      12. ENDNOTES
    11. Chapter 68: Invention in Two Parts
      1. ABSTRACT
      2. ORGANIZATION BACKGROUND
      3. SETTING THE STAGE
      4. CASE DESCRIPTION
      5. IMPACT AND VALUE OF THE PROJECT
      6. REFERENCES
      7. KEY TERMS AND DEFINITIONS
    12. Chapter 69: Empowering Creativity in Young People Through Mobile Learning
      1. ABSTRACT
      2. INTRODUCTION
      3. DISCUSSION
      4. CONCLUSION
      5. REFERENCES
      6. ENDNOTES
  11. Section 6: Emerging Trends
    1. Chapter 70: Media and the Moving Image
      1. ABSTRACT
      2. SCREEN MEDIA: AN INTRODUCTION
      3. THE PRESENT AND FUTURE EFFECT
      4. PREPRODUCTION: THE ROSEBUD INSTITUTE
      5. SHOULD WE OR SHOULDN’T WE: A MEDIAFESTO
      6. CREATING THOSE WHO CAN
      7. CUT TO: FASTFORWARD…
      8. TEACHING CONVERGENCE
      9. REFERENCES
      10. KEY TERMS AND DEFINITIONS
    2. Chapter 71: DASH
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. MPEG DYNAMIC ADAPTIVE STREAMING OVER HTTP (DASH) STANDARD AND RELATED TOOLS
      5. DASH-AWARE SOLUTIONS COMPARISON
      6. DASH-AWARE PERFORMANCE ORIENTED ADAPTATION AGENT
      7. FUTURE RESEARCH DIRECTIONS
      8. CONCLUSION
      9. REFERENCES
      10. KEY TERMS AND DEFINITIONS
    3. Chapter 72: Old Media, New Media Sources
      1. ABSTRACT
      2. INTRODUCTION
      3. THE BLOGGING EXPLOSION
      4. MEASURING MEDIA REFERENCES
      5. RESULTS
      6. DISCUSSION
      7. CONCLUSION
      8. REFERENCES
      9. ENDNOTES
    4. Chapter 73: Post-Web 2.0 Pedagogy
      1. ABSTRACT
      2. INTRODUCTION
      3. RESEARCH METHODOLOGY
      4. RESULTS
      5. DISCUSSION
      6. CONCLUSION
      7. REFERENCES
    5. Chapter 74: Capturing and Conveying Chamorro Cultural Knowledge Using Social Media
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. INDIGENOUS AND CULTURAL KNOWLEDGE
      4. 3. INFORMATION AND COMMUNICATION TECHNOLOGIES USED TO CAPTURE, STORE, AND DISSEMINATE INDIGNOUS KNOWLEDGE
      5. 4. CHAMORRO PEOPLE
      6. 5. RESEARCH METHOD
      7. 6. RESULTS
      8. 7. DISCUSSION
      9. 8. LIMITATIONS AND FUTURE RESEARCH
      10. 9. CONCLUSION
      11. REFERENCES
    6. Chapter 75: Designing Ambient Media
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. UNIVERSAL DESIGN
      4. 3. INTELLIGENT USER INTERFACE
      5. 4. METHOD
      6. 5. RESULTS
      7. 6. DISCUSSION
      8. 7. CONCLUSION
      9. REFERENCES
    7. Chapter 76: Marketing in an Interactive World
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW AND CONCEPTUAL DEVELOPMENT
      4. THE COMMUNICATIONS MODEL IN SOCIAL MEDIA CONTEXTS
      5. RESEARCH QUESTION AND METHODOLOGY
      6. KEY FINDINGS: THEMES EXTRACTED FROM THEMATIC ANALYSIS
      7. CONCEPTUAL MODEL
      8. CONTRIBUTIONS AND FUTURE RESEARCH DIRECTIONS
      9. REFERENCES
      10. ADDITIONAL READING
      11. KEY TERMS AND DEFINITIONS
      12. APPENDIX A
      13. APPENDIX B
    8. Chapter 77: Reconciling Social Media with Luxury Fashion Brands
      1. ABSTRACT
      2. INTRODUCTION
      3. THEORETICAL FRAMEWORK
      4. RECENT DEVELOPMENTS IN SOCIAL MEDIA
      5. WORD-OF-MOUTH (WOM) ON SOCIAL MEDIA
      6. NEW EMERGENT REFERENCE GROUPS
      7. PRECONCEIVED PERCEPTIONS OF LUXURY BRANDS
      8. METHODS AND ANALYSIS
      9. CONCLUSION AND MANAGERIAL IMPLICATIONS
      10. REFERENCES
      11. KEY TERMS AND DEFINITIONS
    9. Chapter 78: FRIENDVERTISING
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. SOLUTION AND RECOMMENDATIONS
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
      7. REFERENCES
      8. ADDITIONAL READING
      9. KEY TERMS AND DEFINITIONS
    10. Chapter 79: Challenges and Opportunities of Consumer Empowerment in Online Reputation Management
      1. ABSTRACT
      2. INTRODUCTION
      3. CONSUMER EMPOWERMENT IN ONLINE REPUTATION BUILDING
      4. LIMITATIONS AND FUTURE RESEARCH DIRECTIONS
      5. IMPLICATIONS AND CONCLUSION
      6. REFERENCES
      7. KEY TERMS AND DEFINITIONS
    11. Chapter 80: Digital Social Media Detox (DSMD)
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. PRESENT STUDY: DIGITAL SOCIAL MEDIA DETOX
      5. FUTURE RESEARCH
      6. REFERENCES
      7. ADDITIONAL READING
      8. KEY TERMS AND DEFINITIONS
    12. Chapter 81: New Media Cloud Computing
      1. ABSTRACT
      2. INTRODUCTION
      3. CONCLUSION
      4. REFERENCES
    13. Chapter 82: Media Convergence and Cloud Technologies
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. TRANSITION TO MEDIA CLOUDS
      5. OUTLINE OF THE MEDIA USE CASE
      6. CLOUD ISSUES IN THE MEDIA USE CASE
      7. CHALLENGES IN THE MEDIA INDUSTRY
      8. BEST PRACTICES IN THE MEDIA INDUSTRY
      9. SOLUTIONS AND RECOMMENDATIONS
      10. FUTURE RESEARCH DIRECTIONS
      11. CONCLUSION
      12. REFERENCES