O'Reilly logo

Diagnosing Greatness by Morgan Swink, Francis Quinn, Charles Poirier

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

]>

10 TRAIT 8 High Customer Integration and Satisfaction

9781604270266_chr0010

TRAIT 8 High Customer Integration and Satisfaction

9781604270266_line

This chapter brings the focus to where it ultimately needs to be—the customer. In general, we find that most firms are not nearly as customer oriented as their marketing pronouncements would imply. The data from our Global Survey of Supply Chain Progress clearly demonstrate that the leaders adopt a far more customer-focused perspective than do the followers and laggards. For example, only 40 percent of firms have changed from a push ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required