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The Bottom Line
Keep the Customer Satisfied
Building workflows for essence data and metadata (content) involves attention to quality for both kinds of information. It is waste of time building a great system to maintain highquality metadata if the essence data you are managing is full of errors. Likewise, if you have top-quality essence data but your metadata is unreliable, you’ll never be able to do anything with your essence data, however good it might be.
Fixing the systems and building efficient workflows is only part of the problem. All the time, there is a human being in the loop, and if you are expecting them to perform like an automaton you are going to be disappointed somewhere along the line. People function at their best when their ...
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