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Designpedia by Juan Gasca, Rafael Zaragozá

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DESIGN THINKING

Design Thinking or DT is a discipline that aims to apply the process of design as a holistic focus for problem solving: it makes it possible for convergent and divergent thinking that relates to the ideas to be blended in iterative development cycles, extending or closing the flow of information according to the needs of the moment.

In short, it is a practical focus based on tackling management, business or service development from the same perspective and using the same system that a designer uses to tackle and resolve projects. This means that it is important to see design as a process of projection, and not just as a definition of beauty and functionality. Steve Jobs summed it up in a memorable phrase:

“Design is not just ...

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