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Designing the Networked Organization

Book Description

This book explores how naturally connected organizations (NCOs) can survive and thrive in an increasingly unpredictable world using the principles of natural connectivity, organic growth and collaboration. It shows how naturally connected organizations are resilient through cycles of boom and bust. The book argues that the success of these organizations is in their design, and that they are the organizations of the 2lst century. They demonstrate that a natural way of running a global business can work. This book builds on earlier work on networks and contributes to the Organizational Design field of management study. Naturally connected organizations are associations of companies and/or individuals, which function via collaboration, communication and connectivity for a shared purpose. NCOs use organic organizing principles rather than control mechanisms'. Traditional organizations embrace mechanical metaphors, the results of which are engineered or re-engineered organizations based on command and control. NCOs are based on natural, organic metaphors.

Table of Contents

  1. Title Page
  2. Copyright Page
    1. Abstract
    2. Keywords
  3. Contents
  4. Preface
  5. Chapter 1: Introduction
    1. Designing the Networked Organization
    2. What Makes a Networked Organization?
    3. About the Internet
    4. About Visa
    5. What Is TOYFNET?
    6. Who Is This Book For?
    7. What Lies Ahead?
    8. Takeaways From Chapter 1
  6. Chapter 2: Road Map
    1. Phase 1: Creating Connections
    2. Phase 2: Crafting Community
    3. Phase 3: Convening Coalitions
    4. From Tractor Driver to International Consultant
    5. Takeaways From Chapter 2
  7. Chapter 3: Starting Conditions
    1. The Hub-Affiliate Relationship as a Starting Condition
    2. Surviving Pestilence, Terrorism, and Recession
    3. Autonomy, Variety, and Interconnectedness Build Resilience
    4. Why Hubs (and Affiliates) Might Need to Adapt Mind-Sets
    5. Takeaways From Chapter 3
  8. Chapter 4: Creating Connections
    1. Why Do We Want Affiliates?
    2. Who Are We Looking For?
    3. Institutional Partners
    4. Intermediaries Who Outsource on Behalf of End Users
    5. Friends of TOYFNET
    6. How Do We Select Each Other?
    7. Where and How Do We Find Affiliates?
    8. How Do You Find Affiliates in Completely New Markets?
    9. What Can We Do If It’s Not Working Out?
    10. What Are the Benefits We Gain From a Phase 1. Network?
    11. Are There Disadvantages?
    12. Takeaways From Chapter 4
  9. Chapter 5: Crafting Community
    1. What Is Community?
    2. Why Build Community?
    3. How, When, and Where to Build Community
    4. Sailing Close to the Edge of Chaos
    5. What Are the Benefits of Community?
    6. Takeaways From Chapter 5
  10. Chapter 6: Hosting as Leading
    1. The Stereotype
    2. The Debate
    3. The Hub as Host
    4. What Does the Hub Host?
    5. New Metaphors
    6. Try This Thought Experiment
    7. Takeaways From Chapter 6
  11. Chapter 7: Convening Coalitions
    1. An Unfinished Symphony
    2. What Do We Mean by a Coalition of Networks and by N2N?
    3. How Did This Occur?
    4. Why Introduce Our Affiliates to Each Other?
    5. What is N2Netiquette?
    6. How Has N2N Turbocharged Our Business?
    7. What Is Unfinished?
    8. What Are the Advantages of Convening a Coalition?
    9. Takeaways From Chapter 7
  12. Chapter 8: Suffocating a Network
    1. How Could You Do It in Principle?
    2. How Would You Do It in Practice?
    3. How Are We Doing in Our Case Study?
    4. What Actually Happened?
    5. What Does This Tell Us?
    6. Takeaways From Chapter 8
  13. Chapter 9: Organizations, Networks, Communities, and Hybrids
    1. India and the Dabbawalasof Mumbai
    2. Germany and the SAP Community Network
    3. Spain, the Basque, and Mondragon
    4. Brazil, Sao Paulo, and Semco
    5. In Summary
    6. Takeaways From Chapter 9
  14. Chapter 10: The Closing Circle
  15. Resource 1: Money Is Thin; Life Is Thick
    1. What Is Money?
    2. What Else Motivates People?
    3. How Does This Work in Real Life?
    4. Takeaways From Resource 1
  16. Resource 2: Affiliate Profile
    1. Initial Discovery
    2. Business Compatibility
    3. Contractual Stuff
  17. Resource 3: Research Project
    1. How Do Networks Work?
    2. What Is the Background to the Research?
    3. How Was the Research Conducted?
    4. What Were the Conclusions?
    5. Additional Comments
  18. Resource 4: Case Study
  19. Resource 5: Network Voice
    1. Why Two Voices?
    2. What’s the Difference?
    3. When Does It Matter?
    4. What Makes for Good Network Voice?
  20. Resource 6: About Us
    1. What Is Our Product?
    2. What Is Our Long-Term Business Performance?
    3. Who Are Our Contributors?
    4. How Can We Continue Our Conversation?
  21. Notes
    1. Preface
    2. Chapter 1
    3. Chapter 3
    4. Chapter 4
    5. Chapter 5
    6. Chapter 6
    7. Chapter 7
    8. Chapter 8
    9. Chapter 9
    10. Chapter 10
    11. Resource 1
    12. Resource 3
    13. Resource 5
    14. Resource 6
  22. References
  23. Announcing the Business Expert Press Digital Library
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