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Designing Systems for Internet Commerce, Second Edition by Lawrence C. Stewart, G. Winfield Treese

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Chapter 7. Implementation Strategies

 

Rome wasn't built in a day. If it were, we would've hired their contractor.

 
 --Billboard for the Boston Central Artery project

Organizing for Internet Commerce

Who owns Internet commerce in the organization? Is it sales and marketing? Is it MIS? Is it corporate or divisional? We addressed this issue briefly in Chapter 1. Regardless of the reporting structure, the requirements for organization seem clear. The team will need to

  • Draw on resources enterprise wide with sufficient priority to make progress.

  • Have access to suitable technical and business skills.

  • Be comfortable with rapidly changing technologies.

Planning the Implementation

As anyone who has ever operated business computer systems knows, the hard part is ...

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