Appendix A. About the Authors

Christian Crumlish leads product and user experience teams to deliver amazing cross-channel experiences.

He is VP Product at 7 Cups of Tea (7cups.com), and a mentor at Code for America. He was director of product at CloudOn, co-chairs the monthly BayCHI program, and has been director of messaging products for AOL, curator of the Yahoo design pattern library, and a director of the Information Architecture Institute.

He is the author of the bestselling The Internet for Busy People and The Power of Many.

He has spoken at BarCamp, BayCHI, South by Southwest, the IA Summit, Ignite, Web 2.0 Expo, PLoP, IDEA, Interaction, WebVisions, the Web App Masters Tour, the Italian IA Summit, UX Lisbon, MobileCamp Chicago (remote track), UX Israel Live, and at Web Directions South (Sydney), East (Tokyo), and @media (London).

Erin Malone has over 20 years of experience leading experience design teams and designing websites, web and software applications, social experiences, and systemwide components and best practices. At Tangible UX, she leads user experience projects for several Fortune 500 companies as well as a host of startups.

Prior to Tangible, she spent over four years at Yahoo!, building and managing the Platform User Experience Design team, which was responsible for creating the Yahoo! Design Pattern Library and for providing design expertise to the popular YUI (Yahoo! User Interface Library). Additionally, she led the redesign of the Yahoo! Developer Network, oversaw ...

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