About the Technical Editor

PABINI GABRIEL-PETIT is the Founder, Publisher, and Editor in Chief of UXmatters, a preeminent Web magazine focusing on user experience (UX) strategy, design, and research. UXmatters brings insights and inspiration to the UX community worldwide. Pabini was also a Cofounder and Director of the Interaction Design Association (IxDA).

Over more than 16 years, at companies such as Google, Cisco, WebEx, and Apple, Pabini has set strategic direction for user experience, led UX design and user research, and designed Web, mobile, and desktop applications. Pabini has applied her expertise in UX design to the design of innovative applications for diverse product domains, encompassing both consumer and enterprise products.

Currently, Pabini is the Principal User Experience Architect at Spirit Softworks LLC, her Silicon Valley consultancy, which provides UX strategy and design services to leading technology corporations and startups. Clients have included Apple, Cisco, GetJar, Google, Tellme, TRIRIGA, and WebEx.

Previously, as VP of UX at scanR, Pabini led UX strategy and design for award-winning mobile and Web applications that let users scan digital photos of whiteboards and documents, then view and manage their scans.

Formerly, as UX Manager at WebEx, Pabini led UX strategy, design, and user research for online meeting and collaboration applications. She designed the award-winning Meeting Center and Training Center, setting the industry standard for online meeting ...

Get Designing Search: UX Strategies for eCommerce Success now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.