Appendix B. About the Author
Michal Levin, Senior User Experience Designer at Google, has extensive practice in UX design for web, mobile, and TV. She joined Google in 2009, becoming the first UX designer in Google Israel, and later moved to headquarters in Mountain View, California. During her time at Google, Michal led the UX design in a variety of product areas including data analytics, data visualization, search, business applications, and security.
She has presented at leading international UX conferences on the concepts of ecosystem design and designing for different screen sizes. In addition, she has been the UX mentor at UpWest Labs—a startup accelerator—since 2012. Prior to Google, Michal worked as UX specialist at Modu, a startup that developed an innovative mobile ecosystem, and as Senior UX expert at TZUR, a leading UX design consultancy in Israel.
When she is not designing, Michal loves to attend live concerts, dance, and run. She recently finished her first Tough Mudder challenge.
Michal holds two bachelor degrees from Tel Aviv University: one in psychology and business management, and a second in communication.
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