About the Author

Although he wouldn’t hear the term “interaction design” for another decade and a half, Dan Saffer did his first interaction design work as a teenager in the mid-1980s when he designed and ran a dial-up game on his Apple IIe, a 2600-baud modem, two floppy disk drives, and a phone line. And yes, it was in his parents’ basement.

He’s worked formally in interactive media and product design since 1995 as a webmaster, information architect, copywriter, developer, producer, creative lead, creative director, and, of course, interaction designer. Currently, he’s one of the founders and principals of Kicker Studio, a product design consultancy in San Francisco.

Dan has designed a wide range of products, from Web sites to interactive ...

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