Book description
The combination of new analytical capabilities and burgeoning data assets are being used to form value-added “data products.” Such products have powered rapid growth in the value and success of online companies, but the expansion of analytics means the standard model for developing these products needs to evolve. An updated model needs to reflect new “time to market” expectations and input from a variety of stakeholders.Table of contents
Product information
- Title: Designing and Developing Analytics-Based Data Products
- Author(s):
- Release date: October 2016
- Publisher(s): MIT Sloan Management Review
- ISBN: 53863MIT58121
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