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Design to Thrive by Tharon Howard

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Ribs: the four elements necessary for long-term success

This book describes four elements necessary for the long-term success of online communities. I call these four elements the RIBS of online communities and social networks. “RIBS” stands for

  • Remuneration
  • Influence
  • Belonging
  • Significance

The bulk of this book is dedicated to explaining what each of these elements means, and the book is designed so that approximately one-half of each chapter that describes one of the RIBS elements is dedicated to specific design techniques that you can use in your social network or community. Furthermore, each technique is exemplified with an actual example drawn from a social network or online community that I have built or from a popular system with ...

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