Design Thinking for Strategic Innovation: What They Can't Teach You at Business or Design School

ACKNOWLEDGMENTS

This book would not have been possible without the generous help and support from a great many people. Four in particular stand out: Dr. Moran Gerard, who came to the rescue on the week before I needed to submit my final manuscript and has been a valuable colleague, friend, and editor; Sarah Chung, who has been working with me to shape the design of this book and is responsible for giving it a personality and making it awesome; Erik Roth, who took the time from his crazy schedule to write the introduction for this book; and Brian Kenet, who invited me to design and teach the Design Thinking Executive Program at the Harvard Graduate School of Design, which this book was based upon.

I owe a huge debt of gratitude to all my friends and clients around the world who provided me the opportunities to introduce these ideas to their organizations. Scott Danielson for his friendship, enlightening dialogues, and creative spirit that he radiates. And everyone at Idea Couture, including Cheesan Chew, Scott Friedmann, and Patrick Glinski who are with me throughout our journey of prototyping a great design thinking organization. And Jessica Tien for taking all those things off my plate so I never have to worry about them.

I would also like to thank the anonymous reviewers for their feedback on earlier drafts and in particular Ashley Perez and Jamie Farshci for their patience to read and edit my messy first draft. And all those who helped me to improve the clarity and readability ...