DITP_ePub.xhtml by Nathan Shedroff

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CHAPTER 1

Because sustainability means different things to different groups and individuals, this makes it sometimes difficult to discuss it, so I’ll just give you my definition. For example, I met a “conservative environmentalist” once who was chiefly focused on climate and carbon issues. His advice to me on my own project, Reveal (a sustainability rating and labeling system for consumers—see Chapter 17), was to measure only climate-related issues (like carbon dioxide production) and leave the ...

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