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Design Grow Sell: A guide to starting and running a successful gardening business from your home by Sophie Davies

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CHAPTER 10. Developing Your Business

SO YOUR BUSINESS has been up and running for some time now, and doing well. While your original plan will have set a framework for development, it is likely that your new venture will have taken on a life of its own, determined by the market, what your customers want, what you find you are best at, what makes you most money and what you most enjoy.

When I lived in London and was running my own landscape-design company, for example, my business partner and I found that, though being out on-site, meeting clients and designing garden master plans was the most enjoyable part of the job, it was through the mark-up made on plants supplied that we made most money. That, and writing. So we concentrated much of ...

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