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Design Currency: Understand, define, and promote the value of your design work by Ken Visocky O’Grady, Jenn Visocky O’Grady

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Introduction. Why This Book?

So you’re seeking to prove your value. Somewhere, over the last few months, you’ve run into professional roadblocks. Someone has questioned your expertise, challenged your process, denied you compensation, closed the door to a promotion, told you that your baby was ugly.

It’s a challenging, competitive profession, and a crowd-sourcing culture and economic instability aren’t helping.

Our training and expertise are built around visualization.

We are good at what we do. What we’re not great at is tooting our own horns. Except to other designers. Internally. Through competitions and conversations in magazines that only other designers read and professional associations that only other designers join. (Why, you’re in ...

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