4.2. CASE STUDY: GETTING STAKEHOLDERS TO EMBRACE TECHNICAL TRAINING IN THE RAIL INDUSTRY

Bob Rohr, an educational professional in the rail industry, explains how he engages stakeholders to embrace technical training. The modern rail car is far different than it was ten years ago. Today, it is a rolling computer network. Rohr's students work in shops and are surrounded by constantly moving heavy objects, high voltage, and compressed air. While many have only a high school education and perhaps some college, "They have an amazing knowledge to grasp how things work." Rohr's students "are tough men and women and they will tell you if they think you are using 'techno babble' to mask a lack of knowledge."

Rohr is working on a new contract and is taking ...

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