6.4. CASE STUDY: A GLOBAL LEADER—LUFTHANSA TECHNICAL TRAINING

Bettina Miller, regional director of marketing and sales, describes how Lufthansa Technical Training (LTT) GmBH grew from a national, internal technical training organization to an internationally known training provider in the airline industry.

In 1955, Lufthansa founded a maintenance department to service the airline industry in Germany. Shortly thereafter, Lufthansa received authorization from the Federal Aviation Authorities to provide maintenance for several American airlines. Since only ten years had passed since World War II, this was a significant achievement. During the aviation crisis of the 1990s, Lufthansa created a holding company and outsourced major areas of the business, ...

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