Contents
Part One: Business Analytics Best Practices
Chapter 1: Business Analytics: A Definition
Chapter 2: The Competitive Advantage of Business Analytics
Advantages of Business Analytics
Challenges of Business Analytics
Part Two: The Data Scientist’s Code
Chapter 3: Designing the Approach
Think about Competencies, Not Functions
Automate Everything Non-Value-Added
Start Flexible, Become Structured
Design Your Platform for Use, Not Purity
Own Your Intellectual Property
Chapter 5: Managing Information and Making Decisions
It’s Better to Have Too Much Data Than Too Little
Watch the Dynamic, Not Just the Static
Part Three: Practical Solutions: People and Process
Chapter 6: Driving Operational Outcomes
Augmenting Operational Systems
Optimizing Monitoring Processes
Chapter 7: Analytical Process Management
Coping with Information Overload
Part Four: Practical Solutions: Systems and Assets
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