Further Reading

In researching this book I came across many sources that I found valuable. Although specific references have been acknowledged in the text, I felt that it might be useful for other researchers to have a guide to what I found interesting, insightful, or simply useful.

Although not everyone involved in business analytics needs to read these references, everyone will benefit from reading them. To save time and provide context to many of the concepts discussed in this book, the list has been ordered in a suggested reading path.

Stubbs, E. The Value of Business Analytics: Identifying the Path to Profitability. Hoboken, NJ: John Wiley & Sons, 2011.

Davenport, T. H., and J. G. Harris. Competing on Analytics: The New Science of Winning. Cambridge, MA: Harvard Business School Press, 2007.

Christensen, C. M., J. Dyer, and H. Gregersen. The Innovator’s DNA: Mastering the Five Skills of Disruptive Innovators. Cambridge, MA: Harvard Business Review Press, 2011.

Govindarajan, V. The Other Side of Innovation: Solving the Execution Challenge. Cambridge, MA: Harvard Business Review Press, 2010.

Davenport, T. H., J. G. Harris, and R. Morison. Analytics at Work: Smarter Decisions, Better Results. Cambridge, MA: Harvard Business Review Press, 2010.

Pirsig, R. M. Zen and the Art of Motorcycle Maintenance: An Inquiry into Values. New York: William Morrow Paperbacks, 1974.

Brooks F. The Mythical Man-Month. Needham, MA: Addison-Wesley, 1975.

Drucker, P. Innovation and Entrepreneurship ...

Get Delivering Business Analytics: Practical Guidelines for Best Practice now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.