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Decision Support, Analytics, and Business Intelligence, Second Edition by Daniel J. Power

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Chapter 7

Identifying Decision Support Opportunities

Once a manager concludes it is possible to gain significant benefits, or even a competitive advantage, from building an innovative decision support capability, then it is important to initiate a systematic search process. A search can identify opportunities, significant decision process problems, and decision maker needs. As part of a search, systematic decision process audits, working with consultants, and brainstorming sessions can identify opportunities. In addition to search and investigation, some creativity and forward thinking are important in identifying opportunities.

Many organizations have obsolete, legacy decision support capabilities. A 1990s state-of-the-art capability should ...

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