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Decide by David Wethey

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Introduction

A better way to make better decisions

In any moment of decision, the best thing you can do is the right thing. The worst thing you can do is nothing.

(THEODORE ROOSEVELT, 26TH US PRESIDENT, 1858−1919)

Decision making isn’t just a now-and-then transactional thing. It is also the way we manage ambitions and achieve goals. Decision making is the navigation system of choice for ambitious people and organizations. The word ‘ambitious’ is chosen deliberately. We humans are an optimistic species. It was optimism that inspired our forebears to travel out of Africa and populate the planet. It was optimism that fuelled man’s exploration of space. It is optimism that gets us up in the morning.

Antonio Damasio said in Self Comes to Mind: ...

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