Published in 2008 byPrentice HallPearson Education South Asia Pte Ltd23/25 First Lok Yang Road, JurongSingapore 629733
Pearson Education offices in Asia: Bangkok, Beijing, HongKong, Kuala Lumpur, Manila, New Delhi, Seoul, Singapore,Taipei, Tokyo
Printed in Singapore
5 4 3 2 111 10 09 08 07
ISBN 10: 981-06-7888-6ISBN 13: 978-981-06-7888-3
National Library Board (Singapore) Cataloguing inPublication Data
Aitchison, Jim. Cutting edge advertising : how to create the world’s bestprint for brands in the 21st century / Jim Aitchison. – 3rd ed.– Singapore : Pearson / Prentice Hall, 2007. p. cm. Includes bibliographical references and index. ISBN-13: 978-981-06-7883-3 (pbk.) ISBN-10: 981-06-7888-6 (pbk.)
1. Advertising. 2. Advertising ...
Get Cutting Edge Advertising: How to Create the World’s Best Print for Brands in the 21st Century, Third Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
