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Cut and Fold Techniques for Promotional Materials by Paul Jackson

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06:

FOLDED BOOKLETS

 

6.0 Introduction

Introduction

A book is a book is a book. Right? Well … not really. The dominance of the machine-made book, booklet or brochure over the handmade has created a limited number of book forms for reasons of cost, reliability of production and the technical constraints of the printing and book production processes. But outside the world of mass-produced books is a world of handmade books, where pretty much anything goes.

The booklets in this chapter represent generic concepts that can be machine printed, but hand-assembled. In each case, the number of pages and the proportions of the page/booklet can be changed.

Imagine presenting information with one of the creative booklet ideas shown in this chapter, instead ...

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