|Objective: Increase Profit||Performance of||Metric|
|Sell 150 total units of either Series 825 or 827 systems to the targeted customers within four months||Orders||Toll-free number orders for 825 and 827 products|
|Reduce by 35% the number of 815 and 817 systems owned by targeted customers and under support contract.||Number of total 82x purchases by target customers|
|Leads||Number of inquiries|
|Overall||Number of calls|
The project team wanted to know how many calls were received, how many inquiries were received (and later turned into ...