Underwritten by Food Marketing Institute (FMI)

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Written by:

Mark Barratt, Associate Professor of Supply Chain Management, College of Business, Marquette University

Anníbal Camara Sodero, Assistant Professor of Supply Chain Management, Sam M. Walton College of Business, University of Arkansas

Yao (Henry) Jin, Neil R. Anderson Assistant Professor of Management, Farmer School of Business, Miami University

Editor: Madeleine Miller-Holodnicki Direct Line: +1 630.645.3487 E-Mail: mholodnicki@cscmp.org

2013-2014 CSCMP Research Strategies Committee

Eric Peltz, Chair

RAND Corporation

Lee Beard

Coca-Cola Refreshments

Glen Goldbach

PwC

Susan Golicic

Colorado ...

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