Culture Shock: A Handbook For 21st Century Business



Activism and Campaigning in Networks

In society, a new generation of activism has emerged. At the time of writing, in my home town of Brighton on the sunny south coast of England, a campaign has spread through the social networks connecting up people living in the city who are outraged at the alleged bullying of a breast-feeding mother in a local restaurant, with a number of fellow customers telling her ‘she should be more discrete’. I first heard of it on Twitter, and quickly saw friends and friends of friends sharing the news, commenting on the original blog post (which currently has 100-odd comments) and then details of a planned ‘flashmob’ protest on Facebook. Facebook CEO Mark Zuckerberg has often ...