The Real-Time Enterprise

A new business model is poised to emerge among companies that recognized the value of true customer loyalty and guaranteed long-term profitability: the real-time enterprise. This represents a fundamental paradigm shift in the way companies conduct business. Call it “business in an instant.” It will be a world in which the words “please hold while I check on that” and “let me get back to you with that information” will virtually disappear from the vocabulary of service reps and salespeople.

In a real-time enterprise all company departments, customers, suppliers, and partners are electronically connected via internal and Internet applications (i.e., the e-enablement of all business functions). This allows the company's ...

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