CRM Automation

Where Is E-Business Going?

All business functions from the front office (e.g., sales, marketing, customer service) to the back office (e.g., accounting, manufacturing, logistics/distribution/delivery) will continue to be automated, primarily via software that is built on or takes advantage of Web technologies. Closing of sales, payment, and delivery of product will occur electronically, especially for products that are created in digital media (e.g., music, books, videos, reports, financials, etc.). Potential customers will to a greater extent be able to participate in their own “lead qualification” process by filling out an online form or survey, the results of which are analyzed by e-business software and fed back to the potential customer ...