Portal Architecture
Portals provide the ability to put a customized face onto your company's CRM platform. Several CRM vendors are beginning to get into the portal space that has been led by companies such as BroadVision, Vignette, IONA, Plumtree, and others.
Personalization, within a portal environment, comes in many different flavors:
Customer personalization (MyCompany.com)
Partner hub personalization
Sales rep personalization (summary page including forecasts, hot leads, relevant customer news, etc.)
Management personalization (today's sales, forecast, customized almost real-time reports, etc.)
Employee personalization (401k, paycheck information, company news, etc.)—an area that most CRM vendors will not become involved in
Whatever your requirements, ...
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