Declare a MAD

THE PRINCIPLE

A concentrated day of working only on your project creates momentum

On any given day, it’s probably rare that you have only one thing to work on. Being able to juggle several projects at a time is a necessary skill, but sometimes when we divide our working day into small units it feels like none of our projects are moving forward at a satisfactory rate.

One solution is scheduling a MAD – Massive Action Day. It simply means one day when you put aside everything else and focus on only one project. This requires you to turn off your phone, your email, the television, and cancel any social engagements. If necessary, put an automatic message on your email service letting people know that you will be responding the next ...

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