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Creativity Now, 2nd Edition by Jurgen Wolff

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Eliminate creative blocks

THE PRINCIPLE

Creative blocks are obstacles you can overcome – not the end of the road

On our most creative days we don’t even feel what we’re doing is work. We’re in a state of flow and time passes without us noticing.

On the worst days, nothing’s flowing. Our brains feel empty and even the effort of trying to come up with a bad idea, much less a good one, is too much.

Fortunately there are a variety of ways to overcome creative blocks. In this section you’ll discover half a dozen approaches – not the usual ‘take a break’ or ‘go for a change of scenery’ tips you’ve heard a million times, but methods that are themselves creative and therefore more likely to ignite the rest of your creativity.

1 Interview the block ...

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