Summon your Originator alter ego
THE PRINCIPLE
Vividly evoking a time when you were very creative makes it easier to be creative again
In my book, Focus: Use the Power of Targeted Thinking (Pearson), I introduced the notion of alter egos. It’s based on the idea that all of us have lots of sub-personalities that come out at different times.
For instance, some people are quite relaxed when meeting with someone one-to-one but nervous when they have to address a group. Similarly, you might be assertive in one situation but more timid in another.
Most of the time we leave it to chance which of our sub-personalities (or, as I call them, alter egos) is in charge, but there’s a way to make it a choice. That way you can be sure that the task at hand ...
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