Stuff your head with facts
THE PRINCIPLE
To incubate great ideas, your mind needs facts to work with
The standard definition of creativity includes reference to the fact that most new ideas are just new combinations of existing ideas.
You need to have a lot of facts swirling around in your brain before you have the exhilarating experience of coming up with a new one.
The general model is to learn as much as possible and then forget all about it for a while. Quite often the ‘Eureka!’ breakthrough idea comes in that second phase when you’ve stopped thinking about the challenge. Obviously some kind of gestation period takes place before the new ...
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