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Creativity at Work by Ros Taylor

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12

Creative skills for the workplace

So what have we learnt so far on our journey to understand creativity at work? Seventy per cent of my interview sample, despite citing creative ideas and innovation at work, thought creativity resided in the arts and that they themselves were not creative. This was reflected in my poll of 1,000 people at work that revealed between 70 and 80 per cent of companies are doing nothing or very little to foster creativity at work.

How can you encourage yourself, your teams and your organization to be empowered to come up with ideas, put your heads above the parapet and be more creative but keep the business going at the same time? These are the questions that define this chapter. Since we are all busy let’s examine ...

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