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Creativity at Work by Ros Taylor

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05

Creativity in organizations

Let’s leave individuals and teams and look at the organizations represented in our interview group. In this chapter you will discover how they go about their creative endeavours and find examples of creativity at work.

I am really interested to know how integrated creativity is in organizations. Does it happen sporadically or as part of every meeting? What process is being used and what tools and techniques? And of course what is happening creatively in the organizations represented in our sample? The results from our sample of 100 interviewees on the creative processes they use are:

Brainstorming

14

Mind Mapping

6

A creative process

3

Team debate

2

Six Thinking Hats

1

Getting young people involved     ...

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