Acknowledgments
The ideas in this book build on those of Jim Adams. I had the honor of working with Jim as a graduate student at Stanford, and his book Conceptual Blockbusting, the first innovation book I ever read, opened my eyes to a world of possibilities. It was Jim who talked me into trying the life of the mind and who talked Bob Sutton into the absurd idea that it was easier to teach an engineer sociology than the other way around. Bob also continues to inspire me; he is a tireless teacher, a valued mentor, and a true idea man in the best sense of the term.
I continue to channel my prior life at IDEO in my work through the friendships, advice, and insights from amazing design thinkers. It was Tom Kelley who encouraged me to write a book ...
