A Final Note

Personal presence involves more than mojo and managing first impressions. Your presence involves your physical, mental, and emotional essence, as well as character. It encompasses what others think or feel about you, based on their interactions with you over time. When that feeling turns out to be favorable, you earn trust and credibility. As others experience the same thing in their interactions with you, buzz builds and social and business opportunities lead to personal and career success.

That impression of your presence rests on four key elements (see the chart on the following page).

The first step in increasing your personal presence is awareness. Observe people with presence: How do they look (move, gesture, walk, stand, dress)? ...

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