Could I Do That?

Chapter 4Diving into Your Discomfort Zone

“Continuous effort – not strength or intelligence – is the key to unlocking our potential.”

Winston Churchill

There is a very good reason why I keep referring to my endurance challenge as “ridiculous” and “daft”. It is utterly bonkers. The point is, exceptional can never be normal. The word exceptional indicates that it's way outside of the norm. In my closing address at the Be World Class conferences in 2012, I reflected that world class people are often eccentric. A friend of mine reminded me of the meaning of the word eccentric a little while ago; it means “off centre”. The dictionary defines eccentric as “departing from a recognized, conventional, or established norm or pattern” and “one that deviates ...