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All rights reserved. Without limiting the rights under copyright reserved, no part of this publication may be reproduced, stored or introduced into a retrieval system, or transmitted, in any form or by any means (electronic, mechanical, photocopying, recording or otherwise) without the prior written permission of both the copyright owners and the publisher of this book.

© Enrique Carreras, Ángel Alloza and Ana Carreras 2013

© Charles Fombrun 2013, for the foreword

© LID Publishing Ltd. 2013

EAN-ISBN13: 9788483567982

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