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Getting started with setting goals can be difficult. Many people don’t know what they want to achieve—or don’t know how to articulate it. Top performers are the exception; they know and can articulate their goals.
Because goal achievement is so important, the process is included in all of my sales workshops. And at least 10 percent of participants struggle with the goal-setting element of the process. They tell me, “I don’t know what I want,” “My manager dictates my goals,” “I have no control over the goals set for me,” or “I can’t set a goal because there is too much variability in my territory, life, income, etc.”
This struggle with identifying a goal is common, according to Laura Goodrich, an authority in the field of workplace dynamics ...
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