Content is Cash: Leveraging Great Content and the Web for Increased Traffic, Sales, Leads and Buzz

Foreword

All the Internet gurus today would agree that the key to online success is to market with content. But unfortunately, not many people know how to fully and adequately leverage their content for optimum results.

I’ve seen it happen many times with marketers, business owners, and entrepreneurs. They try to use article marketing, to no avail. They then conclude that marketing with content doesn’t work. They couldn’t be more wrong.

You see, the problem is the lack of a systematic method for “syndicating” content and taking article marketing to the next level: getting it in front of as many eyeballs as possible and driving traffic to your website.

And that’s the missing link and the key to unlocking the power of great content and the Web. ...